Case studies
Work, considered.
A look at how we think. While our first client stories are underway, these are self-initiated concept projects for fictional brands.
CONCEPT
ACCOMMODATION
Maison Marée
Brand identity and a direct-booking website for a bayside guesthouse.
CONCEPT
HOSPITALITY
Fig & Fern
Identity, menus and online ordering for a café and provisions store.
CONCEPT
FASHION
Linen & Tide
A calm, editorial online store for a slow-fashion label.
CONCEPT
WELLNESS
Still Hours
Website, bookings and local SEO for a small wellness studio.
CONCEPT
INTERIORS
Pale Sands Interiors
A refined brand and portfolio site for an interior stylist.
CONCEPT
HEALTH
Coastline Physio
Search and content strategy to fill a new clinic's calendar.
Featured concept
Maison Marée
The brief
An imagined three-room guesthouse on a Banks Peninsula bay, relying on third-party booking sites and losing a slice of every stay to commission.
What we made
A quiet, French-inflected identity and a fast website with direct booking, room galleries and a local guide that gives guests a reason to book here first.
What we'd measure
Share of direct bookings, enquiry-to-booking rate, and how often guests find the site through search rather than a booking platform.
Could your business be next?
We're taking on a small number of founding clients. Tell us what you're working on.